Debut is a careers app dedicated to students and graduates. The app helps them to easily connect with employers, putting students at the centre of an engaging process. Once they are registered, big name companies (including EY, Microsoft, Barclays, Capgemini, Rolls-Royce) approach them directly through the app. Employers gain an effective tool to reach a targeted talent pool. In addition, companies supercharge their brands through the pioneering use of mobile gamification applied to recruitment.